DataCash Score: How the Free Personal Data Payout Calculator Works

Most "what's your data worth" tools online stop at a single number. DataCash Score goes further: it breaks the estimate down by category, shows you which categories drive the most value (usually financial and health data, which can be worth 10 to 40 times more per record than basic demographics), and then — this is the part nobody else does — routes you to real, named programs where you can opt in and actually get paid for sharing that specific category, or to opt-out tools if you'd rather not share it at all.

What data goes into the score

You answer a short set of questions about how much you already share: whether you use loyalty cards, whether location services stay on, whether you've joined any rewards or panel programs, and how active you are on social platforms. Nothing you type is transmitted anywhere — the whole calculator runs in your browser using JavaScript, and the page doesn't store or send your answers to any server.

Where the dollar figures come from

The category weightings are built from publicly reported average revenue per user (ARPU) figures from major ad platforms, published data-broker per-profile pricing (which typically ranges from about $0.50 to $200 depending on how complete and current the profile is), and reported payouts from consumer data co-ops and survey panels. Because these figures shift as the ad market and privacy laws change, we revisit the model periodically — bookmark this page to get the latest version each time you return.

Why we built a payout matcher instead of just a number

Telling someone their data is "worth $612 a year" and leaving it there is trivia. The useful next step is telling them which of the handful of legitimate paid-data programs on the market actually corresponds to the category driving their score, so the number becomes an action instead of a statistic.

Frequently Asked Questions